Dr. Craig Weidemann
Vice President for Outreach and Vice Provost for Online Education Emeritus at Penn State University
"A few years ago, the highly ranked Penn State University World Campus was exploring developing a focused international marketing campaign to reach students in targeted countries around the world. Suzan Brinker led this global market research strategy. Her innovative, thorough, focused, objective and high quality work inspired huge confidence in the results. As a result, her deep quantitative and qualitative assessments informed the World Campus’ global marketing strategy, resulting in a cost effective and successful strategic marketing campaign."